All the marketing news you were looking for
The future of Artificial Intelligence: Predictions, possibilities and its application in marketing
How will artificial intelligence evolve in the future? In this article, we will explore the latest trends and predictions in AI marketing.
How to expand your online business internationally
Do you want to grow your business? We will give you some key strategies for businesses looking to expand their online presence internationally.
How to create your buyer persona in digital marketing
Everyone is talking about it, not everybody knows exactly what it is. Get inside your ideal customer’s head by creating your buyer persona.
6 ways to boost your hotel online sales and performance
Whether you have a hotel, an Airbnb or an entire chain, there are some ways to boost your property’s online sales using the right marketing strategy.
Is the metaverse a big flop already?
Turns out, the “ground-breaking” invention Facebook even rebranded its own name for was all smoke and mirrors.
Should I hire a marketing manager or outsource to an agency?
Every company needs to choose between hiring a marketing manager or outsourcing operations to a marketing agency. But, which one is better?
Updates coming in 2023 for Google users: our predictions
Google’s constantly evolving algorithm features regular updates aimed to improve the search experience for users. Let’s analyse what’s coming in 2023.
Is Content Marketing still relevant in 2023?
Content marketing is easily one of the most cost-effective marketing strategies out there. But, do you know how to create high-quality content?
Unleash the power of Influencer Marketing: the must-have tools for choosing the perfect influencer!
Say goodbye to guesswork: master the art of influencer selection with the best Influencer Marketing tools on the market!
5 common problems with TikTok advertising and how to fix them
TikTok ad troubles? Here are 5 common issues and how to fix them for better performance.
Digital Marketing Calendar 2023 UK: Keep up to date!
As content marketing trends and adapts to the upcoming algorithm changes in 2023, it’s more important than ever to keep a marketing calendar.
Learn copywriting in ten minutes with these simple hacks that make a huge difference
Copywriting is the son of sales writing and applied psychology. Learn the tiny copywriting hacks that allowed companies to quadruple their sales!
Micro vs Macro influencers: which one is the best for my business?
Choosing between micro and macro influencers brings completely different experiences to the table. Which one is the best for my business?
As a marketer, here is what you can learn from video games: a complete guide to gamification
Your favourite console game is actually a brilliant inspiration for marketers out there!
What you know about SEO is TOTAL BS! Here are 10 SEO lies and myths you should know
How much do you know about SEO? Throw it in the bin… It’s probably wrong anyway. These are our 15 SEO lies and myths you should know.
3 mistakes we made as a marketing agency and what we learned from them
Failure is a natural part of the business – and it’s no different in the world of SEO and performance marketing. After all, we are only human.
Understanding the metrics of a successful social media campaign
What do we love about social media? (Hint: It’s not looking at Kylie Jenner’s feed!). It’s how much you can optimise a strategy.
How to make an audience angry (and consequently sell more)
Anger is a surprisingly good way to sell more of your product.
The most controversial marketing stunts of all time (that worked)
If you know what you are doing, making an audience really angry pays off.
Here’s what bad PR campaigns actually do to your business
What you do with your business is everybody’s business, in the digital era. How likely is it that your actions will ruin your chances?